Influencer Marketing and Branding Agency in China

We help global brands win in China through localized influencer campaigns, strategic branding, and creator-led storytelling that speaks to Chinese consumers across major platforms.

Influencer Marketing Introduction

In China’s vibrant, fast-evolving social landscape, native expertise matters. Our agency combines deep local networks with global brand discipline to deliver influencer marketing and branding that drives awareness, trust, and demand. We manage the entire journey—from discovery and vetting of Chinese creators to compelling content, multi-platform distribution, and rigorous analytics—while ensuring regulatory compliance and brand safety every step of the way.

Local Fluency, Global Standards

Bilingual team with native China-market insight and international brand discipline.

Deep Creator Network

Preferred access to KOLs and micro-creators across Douyin (TikTok China), Xiaohongshu (RED), WeChat, Weibo, Bilibili, Kuaishou, and more.

End-To-End Campaigns

nfluencer discovery, contract management, content creation, distribution, localization, and performance optimization.

Brand-Building Expertise

Beyond campaigns—visual identity, brand voice, packaging naming, and market-specific storytelling.

Compliance and Risk Control

Advertising law compliance, platform guidelines, and brand safety strategies tailored to China.

Measurable Impact

Clear KPIs, real-time dashboards, and actionable insights to optimize ROI.

Our Services

Creator Discovery and Vetting

We match brands with the right creators based on audience fit, content style, region, and engagement quality; thorough background checks and fraud monitoring.

Campaign Strategy and Planning

Platform-specific playbooks for Douyin, Xiaohongshu, WeChat, Weibo, and Bilibili; content formats tailored to each platform.

Content creation and localization

Local copy, culturally resonant visuals, and expert localization to ensure messaging aligns with Chinese consumer expectations.

Campaign Execution and Activation

End-to-end management of collaborations, from brief to deliverables, creator negotiations, and contract logistics.

Social Distribution and Amplification

Cross-posting strategies and paid amplification where appropriate to maximize reach.

Tracking, Analytics, and Optimization

Real-time dashboards, performance analysis, and iterative optimization to lift CTR, engagement, and conversions.

Why China Matters

Large, Tech-Savvy Consumer Base

A rapidly growing digital ecosystem with sophisticated e-commerce and social behavior.

Platform Diversity and Precision Targeting

Different platforms serve different demographics and intents; a China-native approach yields higher relevance and impact.

Regulatory Considerations

Advertising disclosures, consumer protection requirements, and data privacy norms require local expertise.

Social Commerce Velocity

Chinese platforms fuse discovery and purchasing through live streams, product seeding, and integrated payments, enabling influencer-led sales and fast ROI.

Speed and Scale

Fast-paced campaigns with rapid feedback cycles enable quick optimization and scalable results

Cross-Border and Domestic Opportunities

We can design campaigns that bridge international brand stories with domestic consumer preferences.

Work Procedures

We are your China-market growth partner. By combining native influencer networks, localized branding, and end-to-end campaign management, we help global brands reach Chinese consumers with authenticity and measurable impact. From creator discovery to performance analytics, we deliver compliant, risk-managed campaigns that accelerate growth.

1. Discover and Align

• Define objectives (awareness, engagement, traffic, or sales)
• Identify target audiences, regions, and platforms
• Build a creator shortlist and alignment with brand values

2. Create and Localize

• Develop local concept and briefs
• Create culturally resonant content and scripts
• Localize visuals, captions, and hashtags for China’s platforms

3. Activate and Manage

• Finalize creator agreements and timelines
• Launch campaigns across chosen platforms
• Monitor content approvals and publication schedules

4. Optimize and Scale

• Track key metrics (reach, engagement, CTR, conversions)
• Optimize by platform and creator performance
• Scale successful elements and reallocate budget

5. Measure and Learn

• Deliver detailed post-campaign reports
• Translate insights into future strategy and roadmaps
• Learnings applied to upcoming launches and branding efforts

6. Industries We Serve

• Beauty and skincare
• Fashion and apparel
• Consumer electronics and tech gadgets
• Food and beverage and wellness
• Home goods and lifestyle
• Travel and hospitality
• Baby, family, and parenting brands
• E-commerce platforms and D2C brands

Influence in China, Grow your brand

Your China-market partner for influencer marketing and branding. We connect global brands with top creators, localize storytelling, and manage end-to-end campaigns across Douyin, Xiaohongshu, WeChat, and Weibo for measurable growth.

Why Work With Us

Deep China-Native Network

Access to Top KOLs and Micro-Influencers Across Major Platforms.

Integrated Branding Capabilities

Campaigns That Reinforce Brand Identity and Long-Term Equity.

End-to-End Control

One Partner for Influencer Marketing and Branding, With Tight Project Governance.

Data-Driven Optimization

Continuous Improvement Through Real-Time Analytics and Iterative Testing.

Frequently Asked Questions

Douyin, Xiaohongshu, WeChat, Weibo, Bilibili, Kuaishou, and other platform-specific channels depending on your target audience.

Thorough vetting, ongoing monitoring, contract terms, and platform-compliant disclosures; alignment with your brand values.

• Yes. We design campaigns that harmonize global brand narratives with China-specific localization and distribution.

Reach, impressions, engagement rate, video view-through rate, click-through rate, conversions, and ROAS where applicable; plus qualitative insights.

Typical campaigns show measurable engagement and early signals within weeks; full optimization cycles may take a couple of months depending on scope and platform dynamics.

Start your China influencer marketing and branding journey today.